Building a Global Business: 5 Things to Know
Every business owner strives to succeed internationally. But in this age of hyper competition, going global is easier said than done. It’s simply not possible to do everything alone. The key is to surround yourself with a team that can help you make informed business decisions. But before setting your sights on entering the global market, you have to ask yourself:Is business expansion the right move for you? Here are some indicators to look at as you make your decision: · Your profitability in the last three or more years · Whether overseas markets in your sector are growing or shrinking · Your preparedness for localization, including the translation of packaging labels, social media accounts, and product descriptions · Existence of overseas demand in your sector, including sim...